August, 2017

Nuts for coconut

Posted on:
Wednesday, August 23rd, 2017
Author:
Julian Mellentin

Healthy. Hydration. Non-dairy. Malibu. These are some of the words that came up when we asked Millennials what they think of when they hear the word “coconut”. In a series of focus groups, we asked people aged 24-33 from 13 countries for their opinions on coconut, and we got them to taste coconut-based milks, yoghurts, […]

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Lessons from the kale fairytale

Posted on:
Thursday, August 10th, 2017
Author:
Julian Mellentin

Kale was once the ugly duckling of the vegetable world. But it surprised everyone by blossoming into one of the coolest. After initial success in America, kale has even spread its wings in Europe – you can buy high-protein kale quark in Finland and kale popcorn in France. According to IRI, sales of products with […]

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In NNB this month: plant burgers and ginger shots

Posted on:
Sunday, August 6th, 2017
Author:
Julian Mellentin

Can plant-based products do to meat what they have done to dairy? Can a pea protein-based burger deliver on consumers’ expectations of ‘natural’? These are the two big questions faced by the roll-out of the Beyond Burger in the chilled meat cabinets of America’s supermarkets. Merchandising is at the heart of the strategy for Beyond […]

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