Strategic advice for the food and beverage industry

food trend

Start-up bets on savoury yoghurt

Posted on:
Wednesday, November 21st, 2018
Author:
Julian Mellentin

It is a brave move to launch yoghurt with vegetables considering that Blue Hill, Chobani, Fage and Noosa have already tried it in the US, only to pause the production or remove the products from their portfolios soon after. It’s a hard sell despite benefiting from growing consumers’ fears of sugar – a key ingredient […]

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NNB presents at London event

Posted on:
Friday, November 16th, 2018
Author:
Julian Mellentin

Health and wellbeing is a key driver of consumer decision-making, and what most companies need to know is how to tap into what people want. To answer these questions, New Nutrition Business will present at Food Matters Live – an international industry event showcasing the latest developments in better-for-you food and drink innovation – taking place […]

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Big Food bets on probiotic ice-cream

Posted on:
Friday, October 26th, 2018
Author:
Marta

The unstoppable fragmentation of markets and consumer preferences has proven fertile ground for innovative start-ups and niche brands, all the while pushing companies banking on standard products to think harder. In the case of Big Food, a tested strategy for dealing with fragmentation has been to invest in a portfolio of brands, finely-tuned to diverse […]

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